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Research News: Enterprise Sustainability

Green Cleaning Study Reveals Gaps Between Intentions and Actions

Thursday, August 12, 2010   (0 Comments)
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When it comes to environmental responsibility and purchasing of green cleaning products, businesses aren't so very different from consumers: There's often a disconnect between intentions and actions -- and there's confusion about what it means to be green.

Those are some of the findings of the "Business Cleaning Sustainability Study," a survey conducted by Ipsos Public Affairs on behalf of Procter & Gamble Professional, the P&G unit that serves companies, institutions and other non-residential customers.


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