Nike is considered a top example of corporate social responsibility.
Back in the late 1990’s footwear and sports apparel giant Nike was hitting a rough patch. They were dogged by furor over labor practices in overseas manufacturing facilities and worried about waste in manufacturing. They were looking for substitutes for toxic solvents used to bind shoe parts together, and a new gas to fill the famous Nike Air shoes with that wouldn’t add to climate change woes. They were seeking to eliminate wasted fuel and trips in shipping.
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