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Research Reports Index

Greening the Data Center: Organizing Framework for Sustainable Energy Efficiency

Posted By AltaTerra Editor, Wednesday, March 04, 2009
Source: Zen Kishimoto and Don Bray, AltaTerra Research                               March 2009, 25 pages

Summary Review
This report is required reading for IT, energy, facilities, and sustainability professionals.  Decreasing data center energy use—and thereby reducing companies’ operating costs and carbon footprints—cannot be addressed by technology alone. Rather, IT managers must also approach the challenge from a business perspective by setting clear goals, metrics and benchmarks, and aligning business practices. The report focuses on the data center, and provides a holistic view of the actions, architectures and technologies required for systematically reducing energy use over time. It provides an overview of the industry and key players, and presents original analysis based on interviews with corporate IT and sustainability executives and IT solution providers and additional research. 

The summary of this report, including the Executive Summary, Contents, Notes & Resources, Sample Figure and Table, List of Other Figures and Tables, Organizations Discussed and Key Topics is available for free and immediate download. Please click the link below. The full report is available for purchase and immediate download from our online store. The cost of the full report is $328 for registered members of the AltaTerra Research Network and $475 for non-members. Membership is always free. Click here to become a registered member. Please inquire for our reduced academic member rate.

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Tags:  Data Center  Don Bray  Energy  Facilities  Green IT  IT Executives  Sustainability Professionals  Zen Kishimoto 

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From Concept to Contract: Macy’s West Solar Program

Posted By Administration, Wednesday, November 12, 2008
Source:  Jon Guice and Don Bray, AltaTerra Research                              November 2008, 11 pages

Summary Review:
This report should be useful to finance, facilities, sustainability and renewable energy professionals interested in "firsthand information on how corporate decision-makers have approached solar power." According to the executive summary, "Macy’s Inc. is working to increase its use of renewable energy as part of a corporate goal to reduce greenhouse gas emissions by 25 percent between 2005 and 2010. This business case study recounts the decision-making process and the milestone events leading to a major investment in solar energy: 28 on-site solar power installations in stores throughout California—and more projects planned. The main result of the program is that the company has determined that solar power, particularly with third-party financing under power purchase agreements, gives Macy’s lower-cost power, diverse energy sources, and protection from rising energy prices. In addition, the corporate citizenship advantages of solar power have become part of Macy’s Turn Over A New Leaf environmental marketing campaign. In part because of the solar program, Macy’s as a whole also now has a centralized sustainability committee linked to divisional green teams and subject-matter experts."


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Tags:  California  Case Study  Corporate Solar  Energy  Facilities  Finance  Macy's Inc (NYSE: M)  Operations Solutions: Solar Power  Renewable Energy  SunPower Corporation (NASDAQ: SPWR)  Working Paper 

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From Concept to Contract: Hewlett-Packard’s San Diego Solar Power Project

Posted By Jon Guice, Saturday, October 11, 2008
Updated: Tuesday, October 21, 2008
Source:  Jon Guice and Don Bray, AltaTerra Research                                         October 2008, 7 pages

Summary Review:
This report should be useful to finance, facililties, sustainability and renewable energy professionals interested in "firsthand information on how corporate decision-makers have approached solar power." According to the executive summary, "Hewlett-Packard, the world’s largest information technology company, has set goals to increase its use of renewable energy as part of a corporate goal to reduce greenhouse gas emissions by 25 percent between 2005 and 2010. This case study recounts the decision-making process and the milestone events leading to HP’s first major on-site solar power installation, a 1.2 megawatt system in San Diego. Beyond a cleaner, cheaper source of power, HP now has a deployment and financing model for solar that fits its capital allocation strategy, and an integration partner and internal team that can successfully replicate such projects elsewhere in the company. As a result of the project, the company has concluded that HP can and should reap the benefits of solar power—without going into the solar business. Solar power purchase agreements enable the company to continue to scale up its use of renewable energy with an efficient, focused approach to capital allocation and operational strategy."


Full report available for download:

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Tags:  California  Case Study  Corporate Solar  Energy  Facilities  Finance  Hewlett-Packard Company (NYSE: HPQ)  Operations Solutions: Solar Power  Renewable Energy  SunPower Corporation (NASDAQ: SPWR)  Working Paper 

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